Sprouting Genius – Doritos Crash the Super Bowl Entry


After weeks of preparation and a lot of hard work by all involved, I’m proud to post our entry in the Doritos Crash The Super Bowl Commercial Contest. Little Z did an outstanding job when we weren’t testing his patience by plopping him in his chair over and over again. I’d like to personally thank my beautiful wife for her help and participation as well as Daniel Redman for the hilarious fight song. This commercial also couldn’t have been made in any comfortable sense without the help of Eitan Hagler.

I feel we were able to create what was in my head, and that’s saying something considering the short time it took from realization of the full concept to delivery. This isn’t even mentioning three non-actors and a 20 month-old who is without a doubt the most professional of us all. I’d like to personally apologize to our house for all the abuse and stabbing it with a knife. I paid dearly cleaning up beer-soaked flour and hot sauce that was cemented on the floor. I’d also like to apologize to Z for making it OK to throw brussels sprouts but not his meals every day as he now thinks all food must be thrown.

We’ve been accepted as an entry so we are officially in the running. Hopefully people like it. We had such a fun time producing this piece, and are now officially exhausted.

I will most likely look for another location for future productions since our house sits within a rock’s throw of the airport. Usually pretty easy to predict, but it just so happens that on a day we were shooting some illegal aliens were caught in a boat and I guess they need every helicopter in Southern California to round them up. The perils of living in paradise.



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  1. Beverly says:

    Absolutely love this

  2. Michael says:

    nice work, dude! good luck!

  3. Anne says:

    I love it! Awesome! :-)

  4. george says:

    u crushed it again! classic redman…

  5. Helen Bullard says:

    Great job and Z is quite the actor!! Good luck–you’ve got my vote.

  6. mom says:

    Cleaning up Z’s thrown meals is a small price to pay for greatness!

  7. Bill & Tami says:

    Terrific funny skit, hope you win big!

  8. dave towe says:


  9. Mom says:

    Kira Kelly, 19 months old, votes for Z. She can’t wait to meet the man of her dreams. Played his video over and over on her Dad’s smart phone in Bistro d’Asia tonight and was really rocking. She gives Z’s Dad the “thumbs up”.

  10. Dena says:

    Z is a superstar, mom and dad awesome too! Love it, good luck.


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